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Robin P. Schell
Senior Counsel & Partner
(603) 770-3607
rschell@ jjwpr.com
Stacey Smith
Senior Counsel & Partner
(603) 205-6302
ssmith@jjwpr.com
Main Office
(603)-964-6302
About JJ&W
Jackson Jackson & Wagner is a behavioral public relations and management consulting firm, founded in 1956. JJ&W's approach to any problem or opportunity starts with an in-depth understanding of how people behave as individuals and within groups. Our background in behavioral research, psychology and organization development makes us uniquely qualified to help clients identify and motivate specific outcomes with their priority stakeholder groups.
JJ&W uses a variety of research methodologies to provide clients with factual information about what motivates their employees, customers, and other important constituents. We ask the questions that help to identify current and potential behaviors, rather than just measuring awareness levels. Identifying what is in the hearts and minds of key audiences enables our clients to build and maintain positive, longterm internal and external relationships.
Our approach sets us apart from others; instead of considering awareness or opinions as the end goal, we measure behavior change and outcomes and help clients develop strategies and tactics designed to change behaviors and achieve specific goals.
JJ&W serves clients in every industry - from Fortune 100 corporations to government entities to small non-profits. Our clients benefit from our diverse client base, our experience with a broad range of issues, and our commitment to client delight.
Understanding
Behavioral Communication and
Being More Effective
January 21, 2023
NSPRA Academy virtual webinar
by Stacey Smith, APR, Fellow PRSA
Click here for mor information
Virtual PR Bootcamp,
Presented by PRSA
April 25, 27 and May 2nd 2023
By Robin Schell, APR, Fellow PRSA
Click here for more information
JJ&W NEWS
J.W. Arnold, CAE, Fellow PRSA
Awarded
Patrick Jackon Award for Distinguished Service to PRSA
October, 2023
Clark Dumont, APR, Fellow PRSA
JJ&W Of Counsel
inducted into PRSA's College of Fellows
at PRSA Conference, Dallas 2023
Congratulations, Clark
Robin Schell hosted Gina Laughlin, head of Internal Communications at Delta Airlines to talk about how Delta reached a 95% vaccination rate.
Institute for PR's Master Class: Behavioral Science in Communication - From Evidence to Action, with Sarab Kochhar and Stacey Smith presented: "From Theory to Practice: The What, Why, and How of Behavioral Science for Communicators"
Blog now posted by IPR
Available from NSPRA: "Mind The Gap" by Edward Moore, brilliantly covers Pat Jackson's teachings; free from the
National School Public Relations Assn.
PRSA Strategies & Tactics Article: "Building Career-Long Relationships"
JJ&W RESOURCES
JJ&W's "6 Roles of a Practitioner" evaluation tool
AVAILABLE WEBINARS:
"Recipe for Designing the Marketing Plan that Sets You Apart from the Crowd"
with Robin Schell & Jayme Simoes
NH Center for Non-Profits
* Contact JJW for location
JJW Talks About ....
School Communicators Take Note:
For Flawless Execution, Prepare
Beyond Your Written Crisis Plan
Designing Recognition Program's That
Final Proposed Standards and Definitions
for Internal Communication Measurement